Objective & Responsibilities
Improve the Ranking of the store in the search results.
You will be joining a team that works between Egypt, Saudi Arabia, and UAE.
Work from home and full time are 40 hours/week.
You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.
You will also manage all SEM campaigns on Google, Yahoo, and Bing to maximize ROI.
Set SEO analysis market research and strategy
Create the SEO plan
Perform liable back-links
Creating content to improve the SEO
Perform all relative activities to improve SEO
Optimizing copy and landing pages for search engine optimization
Performing ongoing keyword research including discovery and expansion of keyword opportunities
Researching and implementing content recommendations for organic SEO success
Execute tests, collect and analyze data and results, identify trends and insights to achieve maximum ROI in paid search campaigns
Track, report, and analyze website analytics and PPC initiatives and campaigns
Research and implement search engine optimization recommendations
Research and analyze competitor advertising links
Develop and implement link building strategy
Work with the development team to ensure SEO best practices are properly implemented on newly developed code
Work with editorial and marketing teams to drive SEO in content creation and content programming
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Keeping updated on both white hat and black hat SEO strategies.
Review and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, e-books, infographics, etc.).
Work with marketing to grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers).
Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers.
Manage both on-site and off-site search engine optimization (SEO) for the store.
Stay up-to-date with the latest trends and changes with SEO and major search engines.
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